AI SEO
Classic search still sends the most traffic, and the same pages now feed the AI crawlers. We do the ranking work in a way that serves both.
Most SEO advice is ten years out of date
The mechanics have not changed as much as the headlines suggest. Pages still need to load quickly, be crawlable, answer a real question, and earn links from places that matter. What has changed is that the same crawl now feeds a second audience, and that audience does not click through to you.
So the tactics that only ever worked on the ranking algorithm, thin pages built around keyword variants, padded word counts, bought links, now cost you twice over. They do not rank, and they teach the models that your site is not worth quoting. The work is to build fewer and better pages that both systems can read.
Write for the reader, structure for the machine, and stop trying to trick either one.
Six things we do
01
Technical auditCrawl, index, render and speed, checked against the live site rather than taken from a plugin’s score out of 100.
02
Keyword and intent mapOne primary intent per URL, so your own pages stop competing with each other for the same query.
03
Content workNew pages where there is demand and no page, rewrites where the page already exists and underperforms.
04
Internal linkingLinks from the pages that already carry authority into the ones that need it, with anchor text that says what the target is about.
05
Schema and markupArticle, Organization, Breadcrumb and Service markup that matches the visible page and validates.
06
Monthly reportingRankings, traffic and enquiries in one view, with the actions taken and what each one moved.
38%
Organic traffic growth over nine months
Slow to start, then it compounds
SEO pays back later than paid media and carries on paying after you stop. The first three months are mostly groundwork, with the curve usually bending somewhere around month four or five. Anyone promising faster than that is either lucky or guessing.
Answer Engine Optimization
Once you rank, the next question is whether Google quotes you in the answer box above the results.
Learn more →Generative Engine Optimization
The same content, aimed at what the assistants recommend when somebody asks them for a shortlist.
Learn more →Website Development
A slow or badly structured site caps what any amount of SEO work can achieve for you.
Learn more →See where your rankings stand.
The free audit covers technical health, the keywords you already rank for, and which pages are worth fixing first.