Marketing
The tools behind your marketing, set up and run properly: HubSpot, newsletters and Google Analytics. So you can reach the right people and see what is working.
Marketing without setup is guessing
Plenty of businesses have a mailing list in one place, a contact form in another, and an analytics account nobody has opened since it was created. Messages go out, enquiries come in, and nobody can say which led to which.
Getting the platform, the lists and the measurement set up properly is unglamorous work. It is also what makes the rest of your marketing accountable. We set it up around how you sell, and you choose how much of it we run.
If you cannot see what brought in an enquiry, you are paying for marketing on trust.
Three things we do
01
HubSpot setup and newslettersYour HubSpot account set up for how you sell, with newsletters built and sent from inside it.
02
Newsletter setup and managementThe platform, the lists and the sending, set up and run for you. The writing is a Content service. Invest in either, or both.
03
Google AnalyticsAnalytics set up so you can see which pages and channels bring in enquiries, in numbers you can read without an analyst.
Writing and running are separate
Content writes the newsletter. Marketing sets it up and manages it: the platform, the lists and the sending. Invest in the writing, the running, or both. If you already have a writer, we can run what they write.
Find out what your marketing can see.
The free audit is thirty minutes on a call, then a written audit. It covers how your tools and numbers are set up today.